Seventeen Colombian fashion brands, including 14 clothing labels and three footwear and leather goods companies, will showcase their collections in New York, Paris, and Dubai. ^[1] Seventeen Bogota fashion brands are launching an international expansion strategy targeting New York, Paris, and Dubai to secure buyers and open new markets. ^[2] The 17 selected brands were chosen through a specialized curation process and received mentorship from Albania Rosario, founder and president of FDLA; José Forteza, fashion editor; Luis Sánchez, co-founder of Ideas Publishing Group; and Jorge Duque, Colombian designer winner of the first Project Runway Latin America. ^[3] The participation of the 17 brands was made possible by the 'Puente Internacional' project, an initiative of the Chamber of Commerce of Bogota (CCB) that connects emerging fashion entrepreneurs with international markets. ^[4] This edition marks a milestone for the program as it is the first time the CCB has institutional presence at Paris Fashion Week within the 'Welcome to Paris' program of the Federation of Haute Couture and Fashion (FHCM) and at Dubai Fashion Week organized by the Arab Fashion Council. ^[5] Since 2023, 41 brands have passed through the PUENTE program and participated in seven international scenarios. ^[6] The expansion is led by PUENTE Internacional, an initiative of the Chamber of Commerce of Bogota that has worked on internationalizing fashion companies since 2023. ^[7]