Fundación WWB Colombia conducted a 'Radiografía de la emergencia' survey of 4,000 entrepreneurs in 147 municipalities in southwest Colombia to measure how the August 10, 2026 earthquake affected their businesses. ^[1] In Fundación WWB Colombia's survey, 48.7% of the 4,000 entrepreneurs in Colombia's southwest reported a decrease in sales and 38% a decrease in client flow after the August 10, 2026 earthquake. ^[2] A survey by Fundación WWB Colombia of 4,000 entrepreneurs across 147 municipalities after the 2026-08-10 earthquake found that 48.7% experienced a decline in sales and 38% saw a reduction in customer flow. ^[3] The earthquake that struck Colombia's southwest on August 10, 2026, exposed the region's deep vulnerability and destroyed the productive base of historically unequal communities. ^[4] Fundación WWB Colombia conducted a survey of 4,000 entrepreneurs across 147 municipalities to assess the effects of the August 10, 2026 earthquake. ^[5] More than 30,000 companies reported some type of damage in the southwestern Colombian areas surveyed by the Chamber of Commerce of Cali and Confecámaras. ^[6] In the WWB survey, 60.4% of consulted households reported high or moderate limitation to cover basic expenses, and 81.4% of entrepreneurs said they were emotionally affected or very affected by the earthquake. ^[7] The Cámara de Comercio de Cali (CCC) and Confecámaras received reports of damage from more than 30,000 companies in the consulted areas, with 63% of Cali companies reporting critical damage and 39% saying they cannot operate. ^[8] The survey also found that 71.6% of the entrepreneurs operate their business within their home, and 60.4% of households have high or moderate difficulty covering basic expenses, with 27.7% unable to raise enough from their venture and 32.7% managing only by cutting other spending. ^[9] According to the Fundación WWB Colombia, three out of four businesses in the affected region have completely stopped operating due to infrastructure damage and the collapse of local demand. ^[10] In Colombia, nearly half of households are headed by women who run businesses out of necessity, and the paralysis of their activities creates an imminent risk of returning to extreme poverty. ^[11] Most affected micro-enterprises operated within the same household as the workers, meaning the collapse of housing simultaneously destroyed the workspace and the family's sole source of income. ^[12]