Lululemon Sales Drop 9% as New CEO Heidi O'Neill Prepares to Take Over

Lululemon reported a 9% decline in comparable sales as it prepares for Heidi O'Neill to become CEO.

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As of 2026-09-05 09:00 UTC. Market figures are as the cited sources reported them at that time and may have moved since. This is news, not investment advice.

Comparable sales for Lululemon fell 9% year over year in the second quarter, with a 12% decline in the Americas region. ^[1] Lululemon reported second-quarter net revenue of $2.47 billion, representing a 4% year-over-year decline. ^[2] Lululemon, a Canadian athleisure brand founded in 1998, opened a new store on Kärntner Straße 14 in Vienna. ^[3] Former Nike executive Heidi O'Neill is set to become Lululemon's CEO starting September 8 to evaluate the business strategy. ^[4] Lululemon plans to increase marketing investments in the second half of the year to return to sales growth. ^[5] Lululemon announced a 2026 expansion strategy that includes market entries in Greece, Austria, Poland, Hungary, Romania, and India. ^[6] Heidi O'Neill assumed her role as CEO in September to drive the expansion of the former niche label. ^[7]

What this stands on

Comparable sales for Lululemon fell 9% year over year in the second quarter, with a 12% decline in the Americas region. · Modern Retail

Lululemon reported second-quarter net revenue of $2.47 billion, representing a 4% year-over-year decline. · Modern Retail

Lululemon, a Canadian athleisure brand founded in 1998, opened a new store on Kärntner Straße 14 in Vienna. · DER STANDARD

Former Nike executive Heidi O'Neill is set to become Lululemon's CEO starting September 8 to evaluate the business strategy. · Modern Retail

Lululemon plans to increase marketing investments in the second half of the year to return to sales growth. · Modern Retail

Lululemon announced a 2026 expansion strategy that includes market entries in Greece, Austria, Poland, Hungary, Romania, and India. · DER STANDARD

Heidi O'Neill assumed her role as CEO in September to drive the expansion of the former niche label. · DER STANDARD

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